According to CoinMeta, six global banks – ASB, Bank of America, Capital One, Commonwealth Bank of Australia, ING, and NatWest – released a document titled “Building Trust in Proxy Commerce” on September 22, 2026, with the aim of addressing the trust paradox. Although 89% of merchants are preparing for proxy commerce, only 3% of actual transactions involve AI proxies. Consumer trust rates are at just 24%, and these banks are attempting to incorporate governance mechanisms into the infrastructure before regulatory authorities get involved. The document outlines five pillars of governance: transparency, security, privacy and data, choice, and interoperability. These principles are voluntary, and there is no set timeline for their implementation. The responsibility principle mentioned in the document indicates that responsibilities should reflect where risks or errors originate. Mark Monaco, head of Global Payments Solutions at Bank of America, stated that as proxy commerce continues to develop, building trust and confidence within the ecosystem is crucial for its long-term success.